General Questions

B2B stands for Business to Business and SaaS for Software As A Service. So it means business software on a subscription model (often monthly or annual). Learn more B2B SaaS terms here.

It is other people referring a software in exchange for a commission, a pay-per-performance marketing model which is highly scalable when done right. This way of marketing allows you to control LTV:CAC from the first start. Read more about B2B SaaS affiliate programs here;

What is a saas partner program?

As a partner program is a pay-per-performance model it is a great way to open up a new revenue channel, without too much upfront costs. When going for a tool which includes a marketplace it also allows you to penetrate new markets with the use of (local) partners. Learn more on how Affiliate Marketing can help your SaaS.

We recommend to start a partner program when you have product-market-fit. Meaning you have your first paying clients, which are using your software. Ideally you even have already a couple of partners lined up to join your program, this is not necessary though.

• We offer a Marketplace where you can grow outside your own network

• We offer entry-friendly pricing, meaning any SaaS can start using us (we even have a free plan)

• Live-chat support, also for partners

See our blog on the best affiliate platforms.

Yes. It is a profitable revenue channel for SaaS as well for Affiliates. As many things, the more time and effort you put into it the more you will earn. Learn more on how to make income via SaaS Affiliate Marketing.