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      How to automated onboarding emails to affiliates?

      Want to onboard affiliates automatically? See how to set up an onboarding sequence of emails for them.

      When new affiliates join your affiliate program, it is important to onboard them properly. Not all of them will be fully familiar with your features, how to promote you, or the specific tools and resources available to assist them in their marketing efforts.

      Sending out an email onboarding sequence, ensures that each affiliate understands your brand’s values, products, and target audience. In the emails you can providing training materials such as guides, videos, and webinars that detail best practices for promoting your offerings.

      Additionally, it is beneficial to establish clear communication channels, allowing new affiliates to ask questions and receive support by your team. 

      See below how to setup the Onboarding emails. 

      Setting up automated emails

      You can set up the emails within the 'Affiliate program' menu, by going to the 'automated emails' tab. See here the direct link; https://app.getreditus.com/saas/affiliate_program/emails 

      Easily add new emails, by clicking on "new automated email"

      Once you open up the new email screen, you will see the details below. In the email configurator you can do the following; 

      • Set when the email should be triggered
      • Set where the replies should go towards
      • Set the email subject
      • Write the email, including variables related to your program or affiliates

      Email templates / inspiration you can use

      Don't know what to say, or how to setup an onboarding sequence? See here some templates you can take as inspiration. We always recommend to change them based on your specific program. See below the recommended times to send an email, and what you could send

      Immediately

      Email template #1

      ---

      Hi ,

      Welcome to the Reditus Affiliate Program! We’re thrilled to have you onboard.

      Here’s how you can get started:

      1. Share your unique affiliate link:

        Share this link with your network, and every time someone subscribes to a paid account through your referral, you’ll earn a reward!

      2. Use our branding resources:

        To help your referrals feel confident, make sure to follow our branding guidelines here:

      If you have any questions or need assistance, don’t hesitate to reach out to us at .

      We’re here to support you and ensure your success as part of our program.

      Happy promoting!

      Best regards,

      The [Company Name]  Team

      --

      Email template #2

      Subject: Let’s Make Your First Referral Today 💸

      Hey ,

      Thanks for signing up to promote [Company Name] — we're excited to have you on board!

      Your affiliate link is ready to go:

      To help you get your first referral fast, check out these high-performing tactics:
      ✅ [Top 3 ways to promote]
      ✅ [Social media examples]
      ✅ [Swipe content you can use]

      Let’s turn your audience into revenue. Need help? Just reply and ask!

      Cheers,
      The [Company Name] Team

      3 days after 

      Email template #1

      Hi ,

      Do you need help in promoting Reditus?

      In short; we help B2B SaaS companies to setup, manage & grow an affiliate program. Our main USP is our B2B SaaS focus and being able to showcase the affiliate program to a fast growing network of B2B SaaS affiliates when listing in our marketplace; https://app.getreditus.com/marketplace

      Our ICP; B2B SaaS companies, PLG focus (freemium or free trial), 10+ employees and $1M+ ARR, using Stripe.

      Bonus; When they leverage a competitor and we can migrate their program to Reditus. See how we compare to our competitors; https://www.getreditus.com/compare/

      ---

      Start promoting Reditus:

      1. Share your unique affiliate link:

      2. Use our branding resources:

      If you have any questions or need assistance, just reply to this email.

      Regards,

      Joran Hofman

      Founder @ Reditus


      ----

      Email template #2


      Subject:       Want quick Results? Here’s What Top Affiliates Do

      Body: 

      Hi ,

      Curious how our top affiliates earn steady commissions? 

      Here’s what they consistently do:

      🔹 They promote early — often within the first week
      🔹 They personalize their message using your coupon code:
      🔹 They use our ready-to-go banners and content:

      And of course — they never forget to use their unique tracking link:

      Need help getting started or want to brainstorm together? Hit reply or email us at .

      Name
      — [Company Name]

       

      7 days after 

      Email template #1

      Hi ,

      Want to have a quick win in promoting Reditus?

      See here some idea's:

      1. Add Reditus to your next newsletter towards SaaS companies

      2. Create a social post around Reditus & tag us so we can help spread the word

      3. Create a blog article on affiliate marketing / Reditus and share it with your network

      4. Create a comparison article, Reditus vs competitor.

      5. Optimise existing content, to include Reditus within it.

      6. Reach out to your network and tell them about Reditus, uploading the leads manually or sharing your link

      7. Run ads for Reditus (brand name ads are not allowed), and generate traffic to our site

      8. Mention us in your next webinar, and provide the affiliate link

      9. Create a service around setting up an affiliate program, leverage us as your preferred platform

      10. Share us in the communities you are in.

      If you have any questions or need assistance, let me know.

      Best regards,

      Joran Hofman

      Founder @ Reditus

       

      ----

      Email template #2

      Hi ,

      Just checking in — how’s everything going with our affiliate program so far?

      If you’ve already shared your link (), great! If not, now’s a good time to test a first post.

      Need help crafting your message or finding the right audience fit? Just reach out at — we’re here for you.

      Here’s everything you need:

      🔗 Your link:
      📁 Promo materials:

      [name]

      Ps. You can earn up to $XXX by referring 10 paid clients to [company]

       

      14 days after joining

      Email template #1

      Hi ,

      If you haven’t made a commission yet for [company name], no worries—let’s troubleshoot!

      1. Purchase a plan yourself using your own affiliate link

      We see that the highest performing affiliates are using [company name]  themselves as well. This helps them to understand the value we bring, and how to promote  [company name].

      2. Check content where you can add  [company name] 

      Did you know you can use Google to search for content on your own site? By doing this, you can easily find content where you could add affiliate links in, based on certain keywords! 

      - Add your own site to the search

      - Add keywords relevant to [company name] 

      See here an example search. 

      3. Add [company name] to your newsletter 

      If you have a newsletter, it is a great channel to add an affiliate link towards [company name]! We focus on B2B SaaS companies, so make sure the audience matches this. 

      Check out the 7days email to highlight idea's which are relevant for you business. 

      Happy promoting!

      Best regards,

      [name]

       

      ---

      Email template #2

      Hi ,

      You’ve been part of the [Company Name] Affiliate Program for two weeks now — thank you for joining us on this journey.

      At its core, affiliate marketing is more than just links and commissions — it’s about trust.

      When you recommend a tool like ours, your audience listens. Why?
      Because you’ve earned their confidence.

      Here’s why recommending [Company Name] is worth it:

      ✅ Add your ICP / persona 
      ✅ The problem you are helping to fix
      ✅ Value clients are receiving / case studies

      🎯 Grab all your updated promo resources here:

      If you need ideas for where or how to share, just reply — we’re happy to support you:

      Let’s grow — together,

      [Name}

      30 days after

      Subject: 1 Month In — You’re Just Getting Started 🎉

      Email template #1

      Hi ,

      You’ve been part of the [Company Name] Affiliate Program for 30 days. 

      Whether you've made your first referral or are just warming up, now's the time to take things to the next level.

      Have questions or need a boost? Just reply or reach out to .

      Here’s a reminder of what you have at your fingertips:

      🔗 Your affiliate link:
      🎟️ Your exclusive coupon code:
      📁 All promo materials:

      Let’s make your next 30 days even more impactful. 

      Ps. You can earn up to $XXX by referring 10 paid clients to [company name]

      You’re on the right track — let’s keep growing,


      — [Company Name] Team

       

      ----

      Email template #2

      You’ve been part of the [Company Name] Affiliate Program for 30 days. 

      Whether you've made your first referral or are just warming up, now's the time to take things to the next level. Hereby 10 idea's to boost your affiliate income; 

      1. Add Your Affiliate Link to Your Email Signature
      2. Write a Blog Post or Review
      3. Post on LinkedIn with a Personal Story
      4. Include Your Link in your Newsletter
      5. Create a YouTube or Loom Video 
      6. Share Our Case Studies
      7. Create a Comparison Article or Post
      8. Run paid ads with your affiliate link {only add when allowed}
      9. Implement us for your clients 
      10. Ask Us for a Personalized Strategy

      Need templates or examples? You’ll find them here:


      Still unsure what would work for your audience? Let’s talk — we’re happy to help:

      Let’s experiment and win together,
      — The [Company Name] Team